Creativity is the process of “making of new things and the re-arranging of the old,” so the ability to have your own ideas and not just copy other peoples, and the ability to do things that are unusual, unique, and different.
In AS we origionally took our ideas from the stuff that we liked. The majority of our group liked the same kind of movie genres and therefor we found it easier to come together in order to create something new and interesting. While we likes zombie movies we also liked quite nerdy movies such as scott pilgrim vs the world that was extremely graphics based and used alot of comic book refrences. We decided to incorperate this into our own movie however instead of going for the conventional comic book super hero "WHAM" "POW" refrences we used gaming refrences such as "level up" . If anything the characters we created were much more over exagerated versions of ourselves, this was good and at first we decided to make them America to appeal to the neich market however the accents didnt work too well with the mise en scene and in the end we scrapped the idea.
We intentionally chose this location to fit with the opening of the film. The whole idea was to have a sleep over where two nerdy girls are "geeking out " on the sofa playing video games. To make this possible one of the memebers of our group offer to let us use his house as the set for our movie opening. This worked really well as we were able to dress the room up to look like a nerdy teenage girls room having cute japanese plush toys all over the sofa, figurines , posters etc. We decided to have the main character of the movie penny wear a large over grown pokemon onesie in order to further show the massive game refrence and set in place her characters traits. We decided that penny would be the more outthere of the two while her friend dory would be the more reserved of the two. The bright yellow onesie represents her over the top personailty while the fact the character presented on the onesie is a game character shows the gact that she loves games. Dory on the other hand is more of a book worm. this is shown through her thick rimmed glasses, freckles, tired bags under her eyes and dull burgandy cardigan. These two while complete geeks are polar opposites off eachother who seem to have a common interest in gaming. We used the front of the house as the opening to what was to come. The dull , grey atmostphere along side the limping and shaky camera work was to create a horror feeling. We scattered rubbish and toilet paper all over the drive in order to trick the audeince into thinking it was a zombie appocalipse, therefor establishing the mood without actually giving anything away.
At A2 we wanted to be much more outside of the box and not follow the genre conventions at all. We chose to be very brave and go with the 60's vibe to our music video, Although many thought this would be hard to acomplish we decided to go with the idea of a concept video, showcasing props that link to the mood, atmostphere and lyrics. We decided to have a white background for the shots. This was done because we didnt want to distract from what was going on in the video. I was able to be much more creative this time as we wanted to give our artist a Ziggy stardust makeup look. To keep it from looking less hippy and more glam rock the eye shadow was a toned down a little bit however by keeping the glitter and diamonds it loosely linked to the galaxy theme and could within reason be linked to stars. We also kept to the purple colour scheme by using purple eye shadow. Because our music video has very little references to the galaxy theme which surrounded our artists general image it was extremely important that we use the makeup to show this. The reason we had little reference to "the galaxy theme" was because it was extremely important to us to make links to the 60's "the hippy era" in practically every shot possible meaning links to old cartoons such as Micky mouse or old toys such as "rock em sock em". If we had of made more reference to our theme than the 60's the song would have not matched the video because of the style and era the music was created.
At first we were very basic and practical with our use of camera work. I would say the only peice of fancy camera work that was shown in or first production would have to be the shakey camera affect that was used in order to disorientate the viewer,In A2 our camera work was much smoother however we did use alot of static shots. This was needed in order to have the audence pay much more attention to the performer and the shots that acompanied him. We did however use pans and zooms in order to keep it interesting throughout.
Editing has been a massive part of my jeorney throughout AS and A2. Although my editing has been purely based around graphic design and photo edits I feel that over the course of AS and A2 i have managed to become alot better at this. During As i created 2 posters for our film, One displaying Penny and another displaying a zombie. This showcased my skill in photography and editing quite well however this improved much more in A2 because i was given the task to create the digipack, posters , merchandise and premotional photos. I used both pic monkey and photoshop in order to create the best pictures i possibly could, using overlays, layers, tints, photographs, graphics and a wide variety of effects. As far as editing goes for our videos we left this task to George ( a key memeber of our group) due to the fact his skill was far better than any of ours. At AS to create the video game atmostphere frame by frame he edited in a health bar , he also edited in name tags above the characterssuch as the ones you would find in mordern games to introduce a character. At A2 he used a much more wider variety of visuals in order to show the refence to the 60's putting in the movie reel effect, old tv. etc. it was clear his editing has improved and has helped us deffinatly during both AS and A2.
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